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Brokers Open house in Yardley, Pa., Bucks County

[youtube]http://www.youtube.com/watch?v=eWxv9wI7QXc[/youtube]Whenever I put a house on the market, one of the first things we schedule, is an open house for realtors, called a brokers open house.  I created a short video, showing what goes on, at a typical brokers open house.

Realtors attend brokers open houses, so that they are familiar with what is on the market.  Often they are trying to determine whether a particular house will suit the needs of their client. 

My brokers open houses are generally catered, but will always include food.  We invite realtors to join me for lunch, while previewing the house.  This strategy ensures a strong turnout.  Realtors love to eat, and I find that the better the food, the more people come.  The interaction with agents, gives me a good opportunity to get a sense from other realtors, about their reaction to the price, and also to get feedback about any suggestions for improving the way the house shows.  I can often get a very strong indication, just from the brokers open house, whether or not it will take a long time for the house to sell. 

The video was taken at a brokers open house at 225 Arborlea Ave, in Lower Makefield Township.  We had almost 50 agents join us, which is a great response, and actually had 4 agents bring buyers with them! 

Overall,  I got just what I was hoping for, from this brokers open house. 

Thoughts and comments are welcome.

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